“I’ve read dozens of startup books — this is the only one that actually got me to take action.”
— Sarah M., aspiring founder
“Simple, smart, and surprisingly deep. I didn’t expect a chicken to change the way I think about business.”
— Mark R., freelance designer
📘 What Is How the Chicken Crossed the Road?
It’s not just a story — it’s a startup survival guide, disguised as a simple, powerful parable.
This book uses the journey of a chicken crossing the road as a metaphor for launching and growing a real business. It breaks down the fears, the false starts, and the forgotten steps that stop most founders in their tracks.
Whether you're just starting out or struggling to keep going, this short, punchy read will help you move forward with clarity and confidence.
💡 Inside You’ll Learn:
✅ The #1 mindset shift that separates dreamers from doers
✅ Why most people never take the first real step (and how to overcome it)
✅ The real reason you're "stuck" — and how to break through it
✅ How to validate your idea without overthinking or overspending
✅ The Chicken Test: A simple gut-check to see if your business is ready for the next level